Can Active Campaign Send Attachments

Can Active Campaign Send Attachments

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne strategy we have actually experimented with a lot is using information recorded from our Leadformly kind to personalise the content in our ActiveCampaign emails using ActiveCampaign’s conditional material function. Essentially, this permits you to personalise the content in your email projects utilizing rules like ‘If contact’s organisation type = firm, display screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send using conditional material.

I suspect the reason is since it sounds natural and consists of sufficient personalisation (it referrals that they’re running a company) that people think it’s been written by hand. We’ve even gotten a lot of appreciation from people who have actually identified that it is automated, but are still impressed!If you desire to increase your e-mail campaign engagement by 10-20%, just send all of your e-mails twice, however the second time around just send out the email to the segment of people that didn’t open it the first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by a few of your list who wouldn’t have actually otherwise seen it (Can Active Campaign Send Attachments). If somebody opens your email but doesn’t click through to your offer it implies that they were captivated by your subject line, however the deal wasn’t quite ideal for them.

Can Active Campaign Send Attachments

Among our most responded-to e-mail projects is a basic e-mail that we send out to everyone who goes to a Leadformly webinar but doesn’t sign up for an account (Can Active Campaign Send Attachments). It appears like this: If somebody clicks ‘Yes– but I have a question’ or ‘No’ it opens up an email resolved to me with the pre-filled text ‘Hi there Marcus, I’m not ready to utilize Leadformly due to the fact that …’.

When we first began investing in tools for our client success team at Leadformly, we attempted Intercom, Drift, Promoter.io, and numerous others. After numerous months we understood that the majority of the performance we were using in those tools could be changed by ActiveCampaign. Here are some of the methods we’re utilizing ActiveCampaign for customer success.

Can Active Campaign Send AttachmentsCan Active Campaign Send Attachments

While it’s indicated to be utilized for handling sales pipelines it works well work handling any process that has a clear set of steps– like onboarding. We’ve produced automation series to instantly move clients in between various steps of this pipeline based on what pages they go to or occasions they fire from within the Leadformly application.

Can Active Campaign Send Attachments

I need to confess, collecting NPS scores in ActiveCampaign is hard. We had formerly utilized Promoter.io to collect NPS, which is (in theory) a plug and play service. We struggled a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d recommend reading brilliant post that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to educate our customers and make them successful as rapidly as possible, we put all of our consumers into a 7-day onboarding series, which leak feeds a series of tutorials, videos, and white documents that they can utilize to discover our software application and improve outcomes from their lead capture kinds. This automation sequence takes some pressure off of our support group, as it implies that we can respond to questions in these tutorials that may have otherwise become support tickets/emails.

When somebody cancels their account or demands a refund for our endeavors, it is necessary that we discover what triggered this. In ActiveCampaign, we instantly trigger a sequence that asks the customer what made them leave, and after that adds/removes them from the appropriate lists and sequences. It’s basic but is one less thing that our customer success team need to think of.

Can Active Campaign Send Attachments

Below are a few of the methods we’ve used ActiveCampaign to automate elements of HR, finance, and worker training. When a brand-new staff member joins Venture Harbour, an automated email sequence is triggered that drip feeds info on how we doing things at Endeavor Harbour and why. This makes sure that all brand-new employees have a constant onboarding experience, and are lined up with the business’s bigger image vision and objectives.

While unconventional, using marketing automation to enhance our brand-new worker onboarding has actually made this process a lot easier. We don’t read CVs at Endeavor Harbour. Rather, we ask all prospects that look for a task from our website to complete a short quiz that tells us more about them and how they resolve issues (Can Active Campaign Send Attachments).

At the end of the day, if you’re not ready to finish a 10-minute quiz to be thought about for a role at Venture Harbour, you’re certainly not the ideal fit. It likewise offers us a lot of informative information about candidates. For instance, among our values at Venture Harbour is to never stop learning, so in our test we ask ‘What are the last 3 nonfiction books you read?’.

Can Active Campaign Send Attachments

Can Active Campaign Send AttachmentsCan Active Campaign Send Attachments

This quiz is sent out through a marketing automation series, which maximizes hours of emailing backward and forward with prospective prospects, and makes sure that we just consider the really finest applicants to come in for an interview. I used to hate chasing up invoices. While most of our clients paid their billings on time, there were always a couple of that required a nudge or 2.

By sending out the email from a ‘[email protected]’ email address instead of my personal e-mail address it depersonalised the message and stumbled upon more as an alert instead of a person requesting a billing to be paid (Can Active Campaign Send Attachments). Not only was it simply as reliable as me emailing them, it implied I could stop sending an e-mail that I hated sending– and it saved me time!There are few tools that I wholeheartedly advise every day, however ActiveCampaign is among them.

As a one-stop email marketing service, ActiveCampaign, which starts at $9 monthly has a lot to offer, including endless e-mails with all of its strategies, third-party combinations, and a variety of auto-responders. This leads to a rather hectic interface, which can be difficult to take in initially look.

Can Active Campaign Send Attachments

Can Active Campaign Send AttachmentsCan Active Campaign Send Attachments

ActiveCampaign has a large library of online assistance resources and onboarding services, and you can receive help via live chat, but not by phone. It’s comparable to Campaign Screen in numerous methods, though each bests the other one in some locations. For the finest e-mail marketing experience seek to our Editors’ Option picks in this category: Advocate and MailChimp , each of which provide live support, and generous functions.

The business arranges its plans depending on the variety of customers you’re wanting to reach. Plans start at $9 per month for up to 500 contacts and unlimited e-mails. At each subscriber level, you can upgrade to a Plus plan that includes numerous functions consisting of client relationship management (CRM), a custom-made domain, and customized branding.

Strategies go all the way up to 100,000 contacts; if you require more, you can call ActiveCampaign for a customized strategy. In in between, you can decide for 2,500 contacts for $29 monthly, 5,000 contacts for $45 each month and so on. All strategies include unlimited emails, unlike Campaign Display, which offers both fundamental plans with minimal emails, and more costly limitless plans. Can Active Campaign Send Attachments.

Can Active Campaign Send Attachments

ActiveCampaign offers a 14-day free trial that does not need a charge card. To begin, all you require is your business name and e-mail address. Next, you established a password and after that choose the service you’re searching for– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The dashboard is overwhelming at first glance. It’s difficult to understand where to look first. On the right rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is an overview of your campaign activity. Part of the confusion is that it’s filled with sample info that disappears when you mouse over it.

It’s also confusing because ActiveCampaign likewise uses CRM and other features that you may not plan to use, however appear on the control panel anyway if you’re utilizing the complimentary trial. Can Active Campaign Send Attachments. Along the top of the screen are your main options: contacts, campaigns, lists, and other non-email marketing associated features.

Can Active Campaign Send Attachments

From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Suggestions), and a lot more. This is another area where it bests Campaign Screen, which has no 3rd party combination. Can Active Campaign Send Attachments.

Before you add any contacts, however, you have to produce a list, just like with Campaign Display. When you create a list, you require to provide it a name, provide your company’s mailing address for the footer, company URL, and a note letting customers know why they’re getting the e-mail (this may decrease spam reports from forgetful users.) Next, you can import contacts to that list.

You can likewise decide not to import a particular field. I experimented with adding email, name, and birthday. It acknowledged email, but not the other two, however I had the ability to quickly create custom fields. You can also tag contacts for easy searching. Click on the campaigns tab to develop a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the finest I have actually seen in all of the e-mail marketing platforms I’ve attempted. You have access to the underlying code, so you can develop a really plain e-mail, provided you make a basic template initially.

Can Active Campaign Send Attachments

MailChimp’s integrated image editor is very effective. You can resize, crop, and include custom text to your images. I miss out on MailChimp’s email-editing experience. It would save me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that possible time cost savings.

ConvertKit’s email modifying experience is really plain, however easy to navigate. Their templates are restricted, which is great with me, but their e-mail modifying experience is a little easier because you can create inline images, and you can create a completely plain email, and even edit the underlying HTML. If you wish to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to switch back and forth between numerous emails, I would intuitively be inclined open the very same automation in various tabs, then open the respective emails from each of those tabs.

Can Active Campaign Send Attachments

In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a brand-new tab to more quickly edit your entire sequence. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a great deal of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign. However choosing an email marketing platform is like choosing a spouse – Can Active Campaign Send Attachments. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has limited division alternatives.

Can Active Campaign Send AttachmentsCan Active Campaign Send Attachments

You can combine qualities with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can just section by AND/OR, however MailChimp’s Pro plan allows more sophisticated segmenting, for an extra $199 a month. In my look for the perfect email marketing platform, I saw numerous others, a few of which I have actually currently mentioned.

Can Active Campaign Send Attachments

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are a lot easier to develop, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.

MailChimp is totally free for as much as 2,000 contacts, though if you’re severe I ‘d strongly warn against locking yourself into an e-mail marketing platform even if it’s cheaper on the brief term. Switching is a pain, and it might cost you more in the long run. AWeber. AWeber has been around forever, so they integrate with anything.

It has just-okay e-mail modifying experience, templates, and automations. One edge it has, in my opinion, is International Text Bits. I go more in depth in my AWeber Review. If you’re a small business with 5,000 subscribers or more, and you do not need far more than basic broadcasts and automations, AWeber may be a great option.

Can Active Campaign Send Attachments

I usually do not believe rates must be a significant factor in deciding the ideal email marketing platform for your business. Having the ideal functions for your marketing method will ultimately make up for whatever cost distinctions you find. But, price is still an aspect, so let’s take a look at prices for ActiveCampaign vs.

As you can see: If you’re starting out with 500 contacts, ActiveCampaign’s Lite strategy is cheaper than both AWeber and ConvertKit. ConvertKit is nearly double the price of ActiveCampaign if you’re simply starting. MailChimp, is totally free listed below 2,000 contacts. But changing is a pain, so just choose MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually stated, if you’re going to be making complete usage of ActiveCampaign’s rich automation features, it’s well worth the rate difference. In conclusion, ActiveCampaign is an extremely flexible e-mail marketing platform, and I’m so thankful I took the time to do the research study and make the switch from MailChimp to ActiveCampaign.