How Do I Drag And Drop An Image Into An Email On Active Campaign

How Do I Drag And Drop An Image Into An Email On Active Campaign

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne method we’ve try out a lot is using information captured from our Leadformly type to customise the content in our ActiveCampaign e-mails using ActiveCampaign’s conditional content feature. Essentially, this permits you to customise the content in your email campaigns using guidelines like ‘If contact’s organisation type = company, display X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send using conditional content.

I believe the reason is since it sounds natural and includes sufficient personalisation (it recommendations that they’re running a firm) that individuals believe it’s been written by hand. We have actually even received a great deal of appreciation from individuals who’ve determined that it is automated, however are still impressed!If you wish to increase your email campaign engagement by 10-20%, simply send all of your emails two times, but the second time around just send out the e-mail to the segment of individuals that didn’t open it the very first time round.

While the open rate will not be as high as the very first campaign, it’s still going to be opened by some of your list who would not have actually otherwise seen it (How Do I Drag And Drop An Image Into An Email On Active Campaign). If someone opens your e-mail but doesn’t click through to your offer it implies that they were intrigued by your subject line, however the offer wasn’t quite best for them.

How Do I Drag And Drop An Image Into An Email On Active Campaign

Among our most responded-to email projects is an easy e-mail that we send to everyone who attends a Leadformly webinar however doesn’t register for an account (How Do I Drag And Drop An Image Into An Email On Active Campaign). It appears like this: If somebody clicks ‘Yes– but I have a question’ or ‘No’ it opens up an email resolved to me with the pre-filled text ‘Hello Marcus, I’m not ready to utilize Leadformly since …’.

When we first started investing in tools for our customer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and several others. After several months we understood that most of the functionality we were using in those tools might be replaced by ActiveCampaign. Here are some of the methods we’re using ActiveCampaign for client success.

How Do I Drag And Drop An Image Into An Email On Active CampaignHow Do I Drag And Drop An Image Into An Email On Active Campaign

While it’s suggested to be used for managing sales pipelines it works well work handling any process that has a clear set of steps– like onboarding. We’ve developed automation sequences to immediately move clients in between different actions of this pipeline based upon what pages they check out or occasions they fire from within the Leadformly application.

How Do I Drag And Drop An Image Into An Email On Active Campaign

I have to confess, collecting NPS scores in ActiveCampaign is difficult. We had formerly utilized Promoter.io to gather NPS, which is (in theory) a plug and play option. We had a hard time a lot with their service, which was one of the factors for centralising it in ActiveCampaign. Rather than explaining how we set it up here, I ‘d suggest reading brilliant article that ActiveCampaign released, which we followed to collect and automate NPS collection.

In order to inform our customers and make them successful as quickly as possible, we put all of our clients into a 7-day onboarding series, which leak feeds a series of tutorials, videos, and white papers that they can use to discover our software application and get much better outcomes from their lead capture types. This automation series takes some stress off of our support group, as it indicates that we can address concerns in these tutorials that might have otherwise ended up being assistance tickets/emails.

When somebody cancels their account or demands a refund for our ventures, it is very important that we discover what triggered this. In ActiveCampaign, we immediately set off a series that asks the customer what made them leave, and after that adds/removes them from the correct lists and sequences. It’s simple but is one less thing that our customer success group requirement to believe about.

How Do I Drag And Drop An Image Into An Email On Active Campaign

Below are a few of the ways we have actually utilized ActiveCampaign to automate elements of HR, finance, and employee training. When a brand-new employee joins Endeavor Harbour, an automatic e-mail series is activated that drip feeds information on how we doing things at Endeavor Harbour and why. This guarantees that all new staff members have a constant onboarding experience, and are aligned with the business’s larger picture vision and objectives.

While non-traditional, using marketing automation to improve our brand-new staff member onboarding has actually made this procedure a lot much easier. We do not read CVs at Venture Harbour. Instead, we ask all prospects that use for a task from our site to complete a short quiz that informs us more about them and how they fix issues (How Do I Drag And Drop An Image Into An Email On Active Campaign).

At the end of the day, if you’re not prepared to finish a 10-minute test to be thought about for a role at Endeavor Harbour, you’re certainly not the best fit. It likewise offers us a lot of informative details about candidates. For example, one of our worths at Venture Harbour is to never stop discovering, so in our test we ask ‘What are the last 3 nonfiction books you check out?’.

How Do I Drag And Drop An Image Into An Email On Active Campaign

How Do I Drag And Drop An Image Into An Email On Active CampaignHow Do I Drag And Drop An Image Into An Email On Active Campaign

This test is sent through a marketing automation sequence, which releases up hours of emailing back and forth with potential prospects, and makes sure that we just think about the best applicants to come in for an interview. I utilized to dislike chasing up invoices. While the bulk of our customers paid their billings on time, there were constantly a few that needed a nudge or 2.

By sending out the email from a ‘[email protected]’ e-mail address rather than my individual email address it depersonalised the message and came throughout more as an alert instead of an individual requesting a billing to be paid (How Do I Drag And Drop An Image Into An Email On Active Campaign). Not only was it just as effective as me emailing them, it meant I could stop sending an email that I disliked sending out– and it saved me time!There are few tools that I totally suggest daily, however ActiveCampaign is one of them.

As a one-stop email marketing service, ActiveCampaign, which starts at $9 per month has a lot to provide, including unlimited emails with all of its strategies, third-party combinations, and a variety of auto-responders. This results in a rather busy user interface, which can be hard to take in initially look.

How Do I Drag And Drop An Image Into An Email On Active Campaign

How Do I Drag And Drop An Image Into An Email On Active CampaignHow Do I Drag And Drop An Image Into An Email On Active Campaign

ActiveCampaign has a big library of online support resources and onboarding services, and you can receive assistance through live chat, but not by phone. It’s comparable to Campaign Monitor in numerous methods, though each bests the other one in some locations. For the very best e-mail marketing experience want to our Editors’ Choice picks in this category: Advocate and MailChimp , each of which provide live support, and generous features.

The company organizes its plans depending on the number of subscribers you’re aiming to reach. Plans begin at $9 monthly for up to 500 contacts and unrestricted emails. At each customer level, you can upgrade to a Plus plan that includes several features consisting of consumer relationship management (CRM), a customized domain, and custom branding.

Strategies go all the method as much as 100,000 contacts; if you need more, you can contact ActiveCampaign for a customized plan. In in between, you can go with 2,500 contacts for $29 monthly, 5,000 contacts for $45 monthly and so on. All strategies consist of unlimited emails, unlike Campaign Display, which uses both basic plans with limited e-mails, and more costly endless plans. How Do I Drag And Drop An Image Into An Email On Active Campaign.

How Do I Drag And Drop An Image Into An Email On Active Campaign

ActiveCampaign uses a 14-day free trial that does not need a credit card. To begin, all you need is your business name and e-mail address. Next, you set up a password and after that select the service you’re looking for– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The control panel is overwhelming in the beginning look. It’s difficult to understand where to look first. On the right rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an introduction of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s also confusing because ActiveCampaign also uses CRM and other features that you might not prepare to utilize, but show up on the dashboard anyhow if you’re using the totally free trial. How Do I Drag And Drop An Image Into An Email On Active Campaign. Along the top of the screen are your primary alternatives: contacts, projects, lists, and other non-email marketing associated features.

How Do I Drag And Drop An Image Into An Email On Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana (Visit Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Advice), and many more. This is another area where it bests Campaign Screen, which has no third party integration. How Do I Drag And Drop An Image Into An Email On Active Campaign.

Prior to you include any contacts, though, you have to develop a list, just like with Campaign Display. When you produce a list, you need to offer it a name, supply your business’s mailing address for the footer, company URL, and a note letting customers know why they’re receiving the email (this might reduce spam reports from forgetful users.) Next, you can import contacts to that list.

You can likewise choose not to import a particular field. I tried including email, name, and birthday. It recognized e-mail, but not the other two, but I had the ability to easily produce custom fields. You can also tag contacts for easy searching. Click on the campaigns tab to develop a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the finest I have actually seen in all of the email marketing platforms I have actually attempted. You have access to the underlying code, so you can develop a genuinely plain e-mail, provided you make a fundamental design template initially.

How Do I Drag And Drop An Image Into An Email On Active Campaign

MailChimp’s built-in image editor is very effective. You can resize, crop, and add customized text to your images. I miss out on MailChimp’s email-editing experience. It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that prospective time cost savings.

ConvertKit’s e-mail editing experience is very plain, but simple to navigate. Their design templates are limited, which is great with me, however their e-mail modifying experience is slightly simpler because you can develop inline images, and you can produce an absolutely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change back and forth in between various e-mails, I would intuitively be inclined open the same automation in various tabs, then open the respective emails from each of those tabs.

How Do I Drag And Drop An Image Into An Email On Active Campaign

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a new tab to more easily edit your whole sequence. Contrast that with ConvertKit’s Sequences.

Again, it would save me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign. However selecting an e-mail marketing platform is like choosing a spouse – How Do I Drag And Drop An Image Into An Email On Active Campaign. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has limited segmentation options.

How Do I Drag And Drop An Image Into An Email On Active CampaignHow Do I Drag And Drop An Image Into An Email On Active Campaign

You can integrate characteristics with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can just segment by AND/OR, nevertheless MailChimp’s Pro strategy allows more sophisticated segmenting, for an additional $199 a month. In my search for the ideal email marketing platform, I saw numerous others, a few of which I’ve already pointed out.

How Do I Drag And Drop An Image Into An Email On Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are much simpler to develop, though they aren’t as versatile as ActiveCampaign’s, and their segmentations choices aren’t as advanced either. They also don’t have objective tracking, or Message Variables. MailChimp. You currently understand that I changed from MailChimp to ActiveCampaign.

MailChimp is complimentary for up to 2,000 contacts, though if you’re serious I ‘d strongly caution against locking yourself into an e-mail marketing platform simply due to the fact that it’s more affordable on the short-term. Switching is a pain, and it may cost you more in the long run. AWeber. AWeber has been around forever, so they integrate with anything.

It has just-okay email modifying experience, design templates, and automations. One edge it has, in my opinion, is International Text Bits. I go more in depth in my AWeber Evaluation. If you’re a little company with 5,000 subscribers or more, and you don’t require far more than basic broadcasts and automations, AWeber might be a great option.

How Do I Drag And Drop An Image Into An Email On Active Campaign

I generally do not think rates must be a significant consider deciding the ideal e-mail marketing platform for your company. Having the right features for your marketing technique will eventually offset whatever rate differences you discover. However, rate is still an element, so let’s take a look at prices for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite strategy is more affordable than both AWeber and ConvertKit. ConvertKit is nearly double the price of ActiveCampaign if you’re simply beginning. MailChimp, is totally free below 2,000 contacts. But switching is a discomfort, so just pick MailChimp if it’s the best choice for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually stated, if you’re going to be making full use of ActiveCampaign’s rich automation features, it’s well worth the price difference. In conclusion, ActiveCampaign is an extremely versatile email marketing platform, and I’m so delighted I put in the time to do the research and make the switch from MailChimp to ActiveCampaign.