How To Add Attachment To Active Campaign Email

How To Add Attachment To Active Campaign Email

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne tactic we have actually try out a lot is using data caught from our Leadformly kind to personalise the content in our ActiveCampaign e-mails utilizing ActiveCampaign’s conditional content feature. Basically, this enables you to customise the content in your email campaigns using rules like ‘If contact’s organisation type = firm, display screen X, otherwise show Y’. Here’s an example of a fully-automated email we send out using conditional content.

I presume the factor is due to the fact that it sounds natural and includes enough personalisation (it references that they’re running a company) that individuals think it’s been written manually. We’ve even gotten a lot of praise from people who’ve recognized that it is automated, but are still impressed!If you desire to increase your email campaign engagement by 10-20%, simply send out all of your emails two times, but the 2nd time around only send out the email to the sector of individuals that didn’t open it the very first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by some of your list who wouldn’t have actually otherwise seen it (How To Add Attachment To Active Campaign Email). If somebody opens your email but doesn’t click through to your offer it indicates that they were interested by your subject line, however the deal wasn’t quite right for them.

How To Add Attachment To Active Campaign Email

Among our most responded-to email campaigns is an easy email that we send out to everybody who goes to a Leadformly webinar however doesn’t sign up for an account (How To Add Attachment To Active Campaign Email). It appears like this: If somebody clicks ‘Yes– but I have a question’ or ‘No’ it opens an e-mail addressed to me with the pre-filled text ‘Hello there Marcus, I’m not all set to utilize Leadformly due to the fact that …’.

When we initially began investing in tools for our customer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and numerous others. After numerous months we understood that the majority of the functionality we were utilizing in those tools could be changed by ActiveCampaign. Here are some of the methods we’re utilizing ActiveCampaign for customer success.

How To Add Attachment To Active Campaign EmailHow To Add Attachment To Active Campaign Email

While it’s meant to be utilized for handling sales pipelines it works well work managing any procedure that has a clear set of steps– like onboarding. We have actually developed automation sequences to instantly move customers between different steps of this pipeline based on what pages they go to or events they fire from within the Leadformly application.

How To Add Attachment To Active Campaign Email

I need to confess, gathering NPS scores in ActiveCampaign is challenging. We had previously used Promoter.io to gather NPS, which is (in theory) a plug and play solution. We struggled a lot with their service, which was among the factors for centralising it in ActiveCampaign. Instead of discussing how we set it up here, I ‘d suggest reading brilliant article that ActiveCampaign released, which we followed to collect and automate NPS collection.

In order to educate our clients and make them successful as rapidly as possible, we put all of our customers into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white documents that they can use to learn our software application and get much better arise from their lead capture types. This automation sequence takes some strain off of our assistance team, as it means that we can address concerns in these tutorials that may have otherwise become support tickets/emails.

When somebody cancels their account or demands a refund for our ventures, it is essential that we learn what caused this. In ActiveCampaign, we immediately activate a series that asks the customer what made them leave, and after that adds/removes them from the appropriate lists and sequences. It’s easy however is one less thing that our client success team need to think of.

How To Add Attachment To Active Campaign Email

Below are some of the methods we have actually utilized ActiveCampaign to automate aspects of HR, finance, and staff member training. When a new staff member joins Venture Harbour, an automated email series is set off that drip feeds info on how we doing things at Venture Harbour and why. This ensures that all brand-new workers have a consistent onboarding experience, and are lined up with the business’s bigger image vision and objectives.

While unconventional, using marketing automation to improve our brand-new staff member onboarding has made this process a lot much easier. We don’t check out CVs at Endeavor Harbour. Rather, we ask all candidates that apply for a job from our website to complete a brief test that tells us more about them and how they fix issues (How To Add Attachment To Active Campaign Email).

At the end of the day, if you’re not ready to finish a 10-minute quiz to be considered for a function at Venture Harbour, you’re certainly not the best fit. It also gives us a great deal of informative information about prospects. For example, among our values at Endeavor Harbour is to never ever stop learning, so in our test we ask ‘What are the last 3 nonfiction books you check out?’.

How To Add Attachment To Active Campaign Email

How To Add Attachment To Active Campaign EmailHow To Add Attachment To Active Campaign Email

This test is sent out through a marketing automation sequence, which maximizes hours of emailing back and forth with potential prospects, and ensures that we only think about the absolute best applicants to come in for an interview. I used to hate chasing up billings. While the bulk of our clients paid their billings on time, there were constantly a few that required a push or 2.

By sending out the email from a ‘[email protected]’ e-mail address instead of my individual email address it depersonalised the message and encountered more as an alert rather than a person asking for a billing to be paid (How To Add Attachment To Active Campaign Email). Not just was it just as effective as me emailing them, it indicated I might stop sending out an e-mail that I hated sending out– and it conserved me time!There are few tools that I completely suggest on a daily basis, but ActiveCampaign is among them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to use, consisting of unlimited e-mails with all of its plans, third-party integrations, and a variety of auto-responders. This leads to a rather hectic user interface, which can be difficult to take in in the beginning glimpse.

How To Add Attachment To Active Campaign Email

How To Add Attachment To Active Campaign EmailHow To Add Attachment To Active Campaign Email

ActiveCampaign has a big library of online assistance resources and onboarding services, and you can get aid by means of live chat, however not by phone. It’s similar to Campaign Screen in lots of ways, though each bests the other one in some areas. For the best email marketing experience aim to our Editors’ Choice picks in this category: Campaigner and MailChimp , each of which provide live support, and generous functions.

The company organizes its strategies depending on the variety of subscribers you’re seeking to reach. Strategies begin at $9 each month for up to 500 contacts and unlimited emails. At each customer level, you can upgrade to a Plus plan that adds a number of functions including customer relationship management (CRM), a custom domain, and customized branding.

Strategies go all the way approximately 100,000 contacts; if you need more, you can contact ActiveCampaign for a custom-made plan. In between, you can choose 2,500 contacts for $29 monthly, 5,000 contacts for $45 per month and so on. All plans consist of limitless emails, unlike Campaign Monitor, which uses both basic strategies with minimal e-mails, and more expensive unrestricted plans. How To Add Attachment To Active Campaign Email.

How To Add Attachment To Active Campaign Email

ActiveCampaign provides a 14-day totally free trial that does not require a credit card. To get going, all you need is your company name and email address. Next, you set up a password and after that choose the service you’re looking for– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The control panel is overwhelming initially glimpse. It’s difficult to know where to look first. On the right rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an introduction of your campaign activity. Part of the confusion is that it’s filled with sample details that vanishes when you mouse over it.

It’s likewise complicated considering that ActiveCampaign likewise offers CRM and other features that you may not prepare to use, however appear on the control panel anyway if you’re utilizing the free trial. How To Add Attachment To Active Campaign Email. Along the top of the screen are your main alternatives: contacts, campaigns, lists, and other non-email marketing related features.

How To Add Attachment To Active Campaign Email

From here you can import and export CSV files or import from a third-party service, such as Asana (Visit Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Recommendations), and a lot more. This is another area where it bests Campaign Monitor, which has no 3rd party integration. How To Add Attachment To Active Campaign Email.

Before you include any contacts, however, you have to create a list, simply like with Campaign Display. When you develop a list, you require to offer it a name, offer your company’s mailing address for the footer, company URL, and a note letting customers know why they’re getting the e-mail (this might minimize spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also decide not to import a particular field. I attempted out adding e-mail, name, and birthday. It recognized email, but not the other two, however I was able to quickly develop custom-made fields. You can also tag contacts for simple searching. Click on the projects tab to create a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the best I have actually seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can develop a truly plain e-mail, supplied you make a fundamental design template first.

How To Add Attachment To Active Campaign Email

MailChimp’s integrated image editor is incredibly effective. You can resize, crop, and add custom-made text to your images. I miss out on MailChimp’s email-editing experience. It would conserve me a little time to have that exact same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than offset that prospective time cost savings.

ConvertKit’s e-mail modifying experience is extremely plain, but simple to navigate. Their design templates are limited, which is great with me, however their email editing experience is a little easier because you can produce inline images, and you can produce a totally plain email, and even modify the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an email, and it takes me to the editor for that e-mail. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to switch backward and forward between numerous e-mails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the particular e-mails from each of those tabs.

How To Add Attachment To Active Campaign Email

In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily modify your entire series. Contrast that with ConvertKit’s Series.

Again, it would conserve me a great deal of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign. However picking an e-mail marketing platform resembles choosing a spouse – How To Add Attachment To Active Campaign Email. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has limited division options.

How To Add Attachment To Active Campaign EmailHow To Add Attachment To Active Campaign Email

You can combine qualities with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro strategy allows more advanced segmenting, for an additional $199 a month. In my search for the best email marketing platform, I saw numerous others, some of which I’ve currently mentioned.

How To Add Attachment To Active Campaign Email

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are much easier to develop, though they aren’t as flexible as ActiveCampaign’s, and their divisions choices aren’t as advanced either. They likewise don’t have objective tracking, or Message Variables. MailChimp. You currently know that I changed from MailChimp to ActiveCampaign.

MailChimp is totally free for as much as 2,000 contacts, though if you’re major I ‘d highly caution against locking yourself into an e-mail marketing platform even if it’s more affordable on the brief term. Changing is a discomfort, and it might cost you more in the long run. AWeber. AWeber has actually been around forever, so they incorporate with anything.

It has just-okay e-mail editing experience, templates, and automations. One edge it has, in my opinion, is Worldwide Text Bits. I go more in depth in my AWeber Evaluation. If you’re a little organisation with 5,000 subscribers or more, and you do not need much more than fundamental broadcasts and automations, AWeber may be an excellent option.

How To Add Attachment To Active Campaign Email

I usually do not believe prices must be a significant consider deciding the best email marketing platform for your business. Having the ideal features for your marketing method will ultimately offset whatever rate differences you find. But, cost is still an element, so let’s look at pricing for ActiveCampaign vs.

As you can see: If you’re starting with 500 contacts, ActiveCampaign’s Lite plan is less expensive than both AWeber and ConvertKit. ConvertKit is almost double the cost of ActiveCampaign if you’re just starting out. MailChimp, is free listed below 2,000 contacts. However changing is a pain, so just select MailChimp if it’s the very best choice for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually said, if you’re going to be making full use of ActiveCampaign’s rich automation functions, it’s well worth the rate distinction. In conclusion, ActiveCampaign is an extremely flexible email marketing platform, and I’m so glad I made the effort to do the research and make the switch from MailChimp to ActiveCampaign.